Solutions

Choose the ad types that match your stage: start with House Ads, add Direct Brand Deals, then Sponsored Content placements.

1) House Ads (Start here)No privacy risk

Examples

• Watch EnoFlix Originals
• Upgrade to Ad‑Free
• New Movie This Week
• EnoTune Spotlight

Why it works

First-party, premium, no 3rd-party scripts, and perfect early-stage default fill.

2) Direct Brand AdsHigh CPM

Who

Telecoms (MTN/Airtel), events, lifestyle brands, music labels, partners.

Why

You negotiate directly. Ads feel curated, not spammy. Budgets stop automatically.

3) Sponsored ContentBest format

Placements

Sponsored row, “Presented by …” before playback, sponsored playlist/category.

Why

This is the Netflix-style approach: high value and non-intrusive.

Optional Later: VAST/VMAPPhase 3+

When you have scale: load only after consent, no auto-sound, no overlay spam.